{
    "title": "Programul Artown NOW #5. Ploie\u0219tiul este, p\u00e2n\u0103 pe 4 octombrie, capitala artei urbane.",
    "modified_at": "2026-09-25 14:20:41",
    "published_at": "2026-09-23 11:00:00",
    "url": "https://news.lazarbara.ro/programul-artown-now-5-ploiestiul-este-pana-pe-4-octombrie-capitala-artei-urbane",
    "short_url": "http://prez.ly/A2Pd",
    "culture": "en",
    "language": "EN",
    "subtitle": "Peste 100 de arti\u0219ti au transformat Fabrica UZUC  \u00eentr-un spa\u021biu de crea\u021bie \u0219i expozi\u021bie. Publicul poate descoperi lucr\u0103rile \u0219i programul Artown NOW p\u00e2n\u0103 pe 4 octombrie, cu intrare liber\u0103.",
    "slug": "programul-artown-now-5-ploiestiul-este-pana-pe-4-octombrie-capitala-artei-urbane",
    "body": "<a href=\"https://drive.google.com/drive/folders/13LFy_Z9o9nIoGC7OLyO7cu-_zuuHLc7S?usp=share_link\"\n        target=\"_blank\" rel=\"noreferrer noopener\"\n        class=\"story-content-button-block story-content-button-block--wide story-content-button-block--primary\">\n    Descarc\u0103 materialele de pres\u0103</a>\n<p>Anuala de art\u0103 urban\u0103<strong> Artown NOW #5</strong> \u0219i-a deschis por\u021bile pe 18 septembrie, iar lucr\u0103rile realizate &icirc;n Fabrica UZUC pot fi vizitate, &icirc;n premier\u0103, de public. Dup\u0103 aproape trei s\u0103pt\u0103m&acirc;ni de crea\u021bie, &icirc;n care peste 100 de arti\u0219ti au transformat fosta platform\u0103 industrial\u0103 &icirc;ntr-un atelier la scar\u0103 urban\u0103, edi\u021bia din acest an intr\u0103 &icirc;n etapa dedicat\u0103 publicului \u0219i continu\u0103 p&acirc;n\u0103 pe <strong>4 octombrie</strong>, cu un program de expozi\u021bii, tururi ghidate, performance-uri, concerte, ateliere \u0219i interven\u021bii &icirc;n ora\u0219. Sub tema <em>Gramatica libert\u0103\u021bii</em>, edi\u021bia aniversar\u0103 transform\u0103 Ploie\u0219tiul &icirc;ntr-un traseu al artei urbane.</p><hr /><h3 id=\"weekendul-de-deschidere-a-adus-peste-1500-de-vizitatori-in-uzuc-si-in-oras-prin-tururi-ghidate-expozitii-instalatii-performance-uri-si-concerte\" ><strong>Weekendul de deschidere a adus peste 1500 de vizitatori &icirc;n UZUC \u0219i &icirc;n ora\u0219, prin tururi ghidate, expozi\u021bii, instala\u021bii, performance-uri \u0219i concerte.</strong></h3><p>&Icirc;n acela\u0219i spirit al explor\u0103rii prin art\u0103, <strong>Shopping City Ploie\u0219ti</strong> a sprijinit realizarea workshopului de carte-obiect -<strong> Re:Cover Your Story. </strong> &Icirc;n cadrul acestui workshop participan\u021bii au pornit de la o carte preferat\u0103 pentru a o transforma &icirc;ntr-un obiect artistic. Coperta a devenit punctul de plecare pentru un nou <em>artwork</em>, inspirat de estetica <em>coffee table book</em>, &icirc;ntr-un exerci\u021biu de reinterpretare care a adus cartea &icirc;n zona artelor vizuale.</p><div\n    id='gallery-fb4fc957-022a-4baa-9c65-266306dab229'\n    class='release-content-gallery release-content-gallery--layout-contained'\n    data-component='chromatic-gallery,image-zoom-popup'\n    data-chromatic-gallery-padding='S'\n    data-chromatic-gallery-thumbnail-size='M'\n    data-chromatic-gallery-captions='data:application/json,true'\n    data-chromatic-gallery-photos='data:application/json;base64,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'\n    data-chromatic-gallery-force-full-width='data:application/json,true'\n    data-chromatic-gallery-expand-icon='data:text/plain;base64,PHN2ZyBjbGFzcz0iaWNvbiBpY29uLWV4cGFuZCI+CiAgICAgICAgICAgICAgICA8dXNlIHhsaW5rOmhyZWY9IiNpY29uLWV4cGFuZCI+PC91c2U+CiAgICAgICAgICAgIDwvc3ZnPg=='\n    data-image-zoom-popup-selector='.chromatic-gallery__photo'\n    data-image-zoom-popup-i18n='data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0='\n    data-image-zoom-popup-tracking-view-event='Story Image View'\n    data-image-zoom-popup-tracking-download-event='Story Image Download'\n    data-image-zoom-popup-placement='content'\n></div><h3 id=\"artown-now-continua-pana-pe-4-octombrie\" ><strong>Artown NOW continu\u0103 p&acirc;n\u0103 pe 4 octombrie</strong></h3><p>Anuala Artown NOW #5 este construit\u0103 &icirc;n jurul a trei verbe care dau ritmul &icirc;ntregii edi\u021bii. Dup\u0103 weekendul dedicat deschiderii, programul continu\u0103 cu dou\u0103 noi capitole.</p><h4 id=\"24-27-septembrie-a-fi-impreuna\" ><strong>24 - 27 septembrie | &bdquo;A fi &icirc;mpreun\u0103&rdquo;</strong></h4><p style=\"text-align: justify\">Al doilea weekend este dedicat comunit\u0103\u021bii \u0219i modului &icirc;n care arta poate crea spa\u021bii de &icirc;nt&acirc;lnire \u0219i dialog. <strong>Ziua Inclusivit\u0103\u021bii</strong>, pune accent pe accesibilizarea artei urbane pentru persoane cu dizabilit\u0103\u021bi, prin ateliere creative \u0219i pl\u0103cu\u021be Braille pentru semnalizarea lucr\u0103rilor. Programul include, de asemenea, ateliere ghidate de artistul <strong>Dumitru Gorzo</strong> \u0219i facilitatori, dedicate copiilor, elevilor, v&acirc;rstnicilor, angaja\u021bilor UZUC \u0219i persoanelor cu dizabilit\u0103\u021bi. Weekendul continu\u0103 cu un <strong>pop-up market</strong> de designeri independen\u021bi, un nou <strong>Artown Talk </strong>despre cultur\u0103 ca strategie urban\u0103, degust\u0103ri de vin, DJ sets \u0219i performance-uri.</p><p style=\"text-align: justify\">Duminic\u0103, &icirc;n cadrul <strong>Community Day</strong>, vizitatorii sunt invita\u021bi \u200b la o mas\u0103 comunitar\u0103 de 39 de metri, urmat\u0103 de spectacolul de teatru-concert \u200b ,,<strong>Rostopasca&rdquo;.</strong></p><h4 id=\"1-4-octombrie-a-fi-liber\" ><strong>1 - 4 octombrie | &bdquo;A fi liber&rdquo;</strong></h4><p style=\"text-align: justify\">Ultimul weekend &icirc;ncheie edi\u021bia printr-o serie de evenimente dedicate libert\u0103\u021bii ca practic\u0103 artistic\u0103 \u0219i civic\u0103: seri de poezie &icirc;n spa\u021biile verzi remodelate, spectacole realizate &icirc;mpreun\u0103 cu Teatrul &bdquo;Toma Caragiu&rdquo; din Ploie\u0219ti, ateliere de modelaj ceramic, stencil \u0219i practici feministe, performance-uri semnate Platforma 13 \u0219i concerte de &icirc;nchidere sus\u021binute de<strong> Khidja </strong>\u0219i <strong>Toulouse Lautrec</strong>.</p><p style=\"text-align: justify\">Pe &icirc;ntreaga durat\u0103 a festivalului continu\u0103 tururile ghidate &icirc;n Fabrica UZUC &ndash; de la <strong>Coffee Walk</strong> la <strong>Night Tour</strong>, precum \u0219i <strong>Open Studio</strong>, unde publicul poate intra &icirc;n dialog direct cu artistul <strong>Dumitru Gorzo</strong> &icirc;n cadrul proiectului <em>Continuous Studio 11 &ndash; Republica Artelor</em>. Pe 3 octombrie publicul este invitat la vernisajul expozi\u021biei lui Gorzo. Va fi o sear\u0103 special\u0103, &icirc;n care vizitatorii vor avea ocazia s\u0103 vad\u0103 lucr\u0103rile pe care artistul le-a creat &icirc;n timpul petrecut la Ploie\u0219ti.</p><h3 id=\"o-fabrica-transformata-in-contratemporary-museum\" ><strong>O fabric\u0103 transformat\u0103 &icirc;n (CONtra)TEMPORARY Museum</strong></h3><p style=\"text-align: justify\">Fabrica UZUC &ndash; <em>Urban Zone of Unconventional Culture</em> &ndash; devine &icirc;ncep&acirc;nd cu aceast\u0103 edi\u021bie <strong>(CONtra)TEMPORARY Museum</strong>, un muzeu temporar, permanent \u0219i contemporan care porne\u0219te de la procesul prin care lucr\u0103rile iau na\u0219tere. Fosta fabric\u0103 devine astfel un spa\u021biu de produc\u021bie artistic\u0103 \u0219i un \u0219antier cultural deschis publicului. &Icirc;ntre 24 august \u0219i 12 septembrie, arti\u0219ti rom&acirc;ni \u0219i interna\u021bionali au lucrat &icirc;n acela\u0219i spa\u021biu, realiz&acirc;nd interven\u021bii site-specific &icirc;n dialog cu arhitectura \u0219i memoria fostei uzine. Publicul a putut urm\u0103ri transformarea fabricii de la o vizit\u0103 la alta, &icirc;nt&acirc;lnindu-i pe arti\u0219ti &icirc;n timpul lucrului, pun&acirc;nd &icirc;ntreb\u0103ri \u0219i descoperind etape ale procesului care r\u0103m&acirc;n, de obicei, ascunse &icirc;ntr-o expozi\u021bie conven\u021bional\u0103. Unul dintre proiectele centrale ale edi\u021biei este <strong>Continuous Studio 11 &ndash; Republica Artelor</strong>, prin care artistul <strong>Dumitru Gorzo</strong> \u0219i-a mutat atelierul la UZUC pe durata lunii septembrie. Vizitatorii &icirc;l pot &icirc;nt&acirc;lni pe artist &icirc;n timp ce lucreaz\u0103, pot urm\u0103ri apari\u021bia \u0219i transformarea unei lucr\u0103ri \u0219i pot intra &icirc;n dialog direct cu el.</p>\n    <figure\n        class=\"release-content-image release-content-image--contained release-content-image--align-center\"\n        data-component=\"image-zoom-popup\"\n        data-image-zoom-popup-selector=\".release-content-image__image\"\n        data-image-zoom-popup-i18n=\"data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0=\"\n        data-image-zoom-popup-tracking-views-event=\"Story Image View\"\n        data-image-zoom-popup-tracking-download-event=\"Story Image Download\"\n        data-image-zoom-popup-placement=\"content\"\n    >\n        <div class=\"image-thumbnail-rollover\" style=\"width: 100%\">\n            <img\n                src=\"https://cdn.uc.assets.prezly.com/fd346e37-be37-488b-94b2-6901924311c9/-/resize/1200x/-/format/auto/\"\n                                    srcset=\"https://cdn.uc.assets.prezly.com/fd346e37-be37-488b-94b2-6901924311c9/-/resize/1200x/-/format/auto/ 1x, https://cdn.uc.assets.prezly.com/fd346e37-be37-488b-94b2-6901924311c9/-/resize/2400x/-/format/auto/ 2x\"\n                                class=\"release-content-image__image image-thumbnail-rollover__image\"\n                data-description=\"\"\n                id=\"image-fd346e37-be37-488b-94b2-6901924311c9\"\n                data-id=\"fd346e37-be37-488b-94b2-6901924311c9\"\n                data-original=\"https://cdn.uc.assets.prezly.com/fd346e37-be37-488b-94b2-6901924311c9/-/inline/no/TDB_1009.jpg\"\n                data-mfp-src=\"https://cdn.uc.assets.prezly.com/fd346e37-be37-488b-94b2-6901924311c9/-/resize/1200x/-/format/auto/\"\n                alt=\"Story image\"\n            />\n            <div class=\"image-thumbnail-rollover__caption\">\n                <svg class=\"icon icon-expand image-thumbnail-rollover__caption-icon\">\n                <use xlink:href=\"#icon-expand\"></use>\n            </svg>            </div>\n        </div>\n\n        <figcaption class=\"release-content-image__caption\"></figcaption>\n    </figure>\n<h3 id=\"un-proiect-care-continua-sa-transforme-ploiestiul-prin-arta\" ><strong>Un proiect care continu\u0103 s\u0103 transforme Ploie\u0219tiul prin art\u0103</strong></h3><p>Ajuns la cea de-a cincea edi\u021bie, Artown NOW dezvolt\u0103 unul dintre cele mai ample proiecte de art\u0103 urban\u0103 din Rom&acirc;nia. An de an, festivalul adaug\u0103 noi lucr\u0103ri &icirc;n spa\u021biul public \u0219i reactiveaz\u0103 locuri cu istorie industrial\u0103, construind o colec\u021bie de art\u0103 urban\u0103 care r\u0103m&acirc;ne &icirc;n ora\u0219 \u0219i dup\u0103 &icirc;ncheierea festivalului.</p><blockquote>&bdquo;<em>Ce vede\u021bi acum &icirc;n UZUC este unic &icirc;n Rom&acirc;nia. A fost construit aici, &icirc;n ultimele s\u0103pt\u0103m&acirc;ni, sub ochii ora\u0219ului. Deschidem publicului nu doar o expozi\u021bie, ci rezultatul unui proces colectiv de crea\u021bie. Urm\u0103toarele dou\u0103 weekenduri sunt o invita\u021bie de a tr\u0103i &icirc;mpreun\u0103 aceast\u0103 edi\u021bie \u0219i de a descoperi ce poate &icirc;nsemna libertatea atunci c&acirc;nd este imaginat\u0103 \u0219i practicat\u0103 &icirc;n spa\u021biul public.</em>&rdquo; - <strong>Livia Florea, Director &amp; Curator Artown NOW.</strong></blockquote><p>Pentru Ploie\u0219ti, UZUC &icirc;nseamn\u0103 \u0219i recuperarea unei infrastructuri care face parte din memoria ora\u0219ului \u0219i transformarea acesteia &icirc;ntr-un spa\u021biu pentru cultura contemporan\u0103. Ceea ce r\u0103m&acirc;ne dup\u0103 plecarea arti\u0219tilor, interven\u021biile, urmele procesului, documentarea \u0219i memoria experien\u021bei, vor continua s\u0103 schimbe felul &icirc;n care este privit acest loc.</p><a href=\"https://drive.google.com/drive/folders/13LFy_Z9o9nIoGC7OLyO7cu-_zuuHLc7S?usp=share_link\"\n        target=\"_blank\" rel=\"noreferrer noopener\"\n        class=\"story-content-button-block story-content-button-block--wide story-content-button-block--primary\">\n    Descarc\u0103 materialele de pres\u0103</a>\n<hr /><p style=\"text-align: justify\"><strong>Artown NOW </strong>este organizat de <strong>Asocia\u021bia buchARTest </strong>\u0219i co-finan\u021bat de<strong> Administra\u021bia Fondului Cultural Na\u021bional.</strong> Proiectele nu reprezint\u0103 &icirc;n mod necesar pozi\u0163ia Administra\u021biei Fondului Cultural Na\u021bional. AFCN nu este responsabil\u0103 de con\u021binutul proiectelor sau de modul &icirc;n care rezultatele pot fi folosite. Acestea sunt &icirc;n &icirc;ntregime responsabilitea beneficiarului finan\u021b\u0103rii.</p><p style=\"text-align: justify\">&nbsp;</p><p style=\"text-align: justify\">Evenimentul este sus\u021binut de <strong>Shopping City Ploie\u0219ti \u0219i NEPI Rockcastle</strong></p><p style=\"text-align: justify\">(CONtra)TEMPORARY Museum la Fabrica UZUC este prezentat de <strong>Kraftanlagen</strong> \u0219i <strong>IPIP</strong></p><p style=\"text-align: left\">Partener industrial: <strong>WDP &ndash; Warehouses with brains</strong></p><p style=\"text-align: left\">Power Partner: <strong>Actemium</strong></p><p style=\"text-align: left\">Cu sprijinul <strong>Prim\u0103riei Municipiului Ploie\u0219ti</strong></p><p style=\"text-align: left\">G\u0103zduit de <strong>UZUC</strong></p><hr /><p style=\"text-align: left\"><strong>Partener media principal</strong>: Euronews Rom&acirc;nia</p><p style=\"text-align: left\"><strong>Parteneri media strategici:</strong> G4media, Mediafax</p><p style=\"text-align: left\"><strong>Parteneri media</strong>: RFI Rom&acirc;nia, Radio Rom&acirc;nia Cultural, Romania Journal, Curatorial, Urban.ro, Buzunar de Art\u0103, Igloo, Les Dedans, Zeppelin, Alist Magazine, The Woman, IQads, BookHUB, Iscoada</p><p style=\"text-align: left\"><strong>Parteneri media locali</strong>: Observatorul Prahovean, Radio Prahova, DADA TV</p><p style=\"text-align: left\"><strong>Partener de monitorizare</strong>: MediaTRUST</p><hr /><p>Programul complet al edi\u021biei va fi comunicat &icirc;n cur&acirc;nd pe canalele oficiale Artown NOW.</p><div id=\"bookmark-dc99f8f4-73b4-40c9-b996-9a6e699009af\"\n     class=\"release-content-bookmark release-content-bookmark--horizontal\">\n\n    \n    <div class=\"release-content-bookmark__details\">\n\n                    <a class=\"release-content-bookmark__title\"\n               href=\"https://www.artown-now.ro\"\n               rel=\"noopener noreferrer\"\n               target=\"_blank\"               data-type=\"bookmark\"\n               data-track=\"Story WebBookmark Click\"\n               data-placement=\"content\"\n               data-id=\"dc99f8f4-73b4-40c9-b996-9a6e699009af\"\n           >\n                Artown Now            </a>\n        \n        \n        <a href=\"https://www.artown-now.ro/\"\n           target=\"_blank\"\n           rel=\"noreferrer noopener\"\n           class=\"release-content-bookmark__provider\"\n        >\n            <img class=\"release-content-bookmark__provider-icon\" src=\"https://avatars.prezly.com/favicon?url=https%3A%2F%2Fwww.artown-now.ro&newsroom=4f14b81e-b840-4629-a24b-eec77a7d4838\" aria-hidden=\"true\" />\n            www.artown-now.ro        </a>\n    </div>\n</div>\n<div id=\"bookmark-a85b8f0e-0900-4ee4-882f-cba650ec9df9\"\n     class=\"release-content-bookmark release-content-bookmark--horizontal\">\n\n    \n    <div class=\"release-content-bookmark__details\">\n\n                    <a class=\"release-content-bookmark__title\"\n               href=\"https://www.instagram.com/artown.now/\"\n               rel=\"noopener noreferrer\"\n               target=\"_blank\"               data-type=\"bookmark\"\n               data-track=\"Story WebBookmark Click\"\n               data-placement=\"content\"\n               data-id=\"a85b8f0e-0900-4ee4-882f-cba650ec9df9\"\n           >\n                Anuala de Art\u0103 Urban\u0103 (@artown.now) \u2022 Instagram profile            </a>\n        \n                    <div class=\"release-content-bookmark__description\">\n                11K Followers, 847 Following, 638 Posts - See Instagram photos and videos from Anuala de Art\u0103 Urban\u0103 (@artown.now)            </div>\n        \n        <a href=\"https://www.instagram.com/\"\n           target=\"_blank\"\n           rel=\"noreferrer noopener\"\n           class=\"release-content-bookmark__provider\"\n        >\n            <img class=\"release-content-bookmark__provider-icon\" src=\"https://avatars.prezly.com/favicon?url=https%3A%2F%2Fwww.instagram.com%2Fartown.now%2F&newsroom=4f14b81e-b840-4629-a24b-eec77a7d4838\" aria-hidden=\"true\" />\n            www.instagram.com        </a>\n    </div>\n</div>\n<div id=\"bookmark-9d9c9826-972a-408d-89f9-fbcadfdfc06d\"\n     class=\"release-content-bookmark release-content-bookmark--horizontal\">\n\n    \n    <div class=\"release-content-bookmark__details\">\n\n                    <a class=\"release-content-bookmark__title\"\n               href=\"https://www.facebook.com/artownfestival\"\n               rel=\"noopener noreferrer\"\n               target=\"_blank\"               data-type=\"bookmark\"\n               data-track=\"Story WebBookmark Click\"\n               data-placement=\"content\"\n               data-id=\"9d9c9826-972a-408d-89f9-fbcadfdfc06d\"\n           >\n                Artown NOW | Ploiesti            </a>\n        \n                    <div class=\"release-content-bookmark__description\">\n                Artown NOW, Ploiesti. 2,917 likes \u00b7 79 talking about this \u00b7 216 were here. Artown NOW - Anuala de Art\u0103 Urban\u0103 din Rom\u00e2nia este un manifest urban \u0219i social pentru o lume mai plin\u0103 de via\u021b\u0103 \u0219i culoare...            </div>\n        \n        <a href=\"https://www.facebook.com/\"\n           target=\"_blank\"\n           rel=\"noreferrer noopener\"\n           class=\"release-content-bookmark__provider\"\n        >\n            <img class=\"release-content-bookmark__provider-icon\" src=\"https://avatars.prezly.com/favicon?url=https%3A%2F%2Fwww.facebook.com%2Fartownfestival%2F&newsroom=4f14b81e-b840-4629-a24b-eec77a7d4838\" aria-hidden=\"true\" />\n            facebookapp        </a>\n    </div>\n</div>\n<hr /><h3 id=\"despre-artown-now\" ><strong>Despre Artown NOW</strong></h3><p>Artown NOW este anuala de art\u0103 urban\u0103 organizat\u0103 de Asocia\u021bia buchARTest. De la prima edi\u021bie, din 2022, proiectul a reunit peste 400 de arti\u0219ti din peste 40 de \u021b\u0103ri \u0219i de pe \u0219ase continente, transform&acirc;nd spa\u021biul public din Ploie\u0219ti prin 100 de murale, peste 350 de interven\u021bii stradale, \u0219apte sculpturi \u0219i 11.000 mp picta\u021bi. Prin aceast\u0103 acumulare, ora\u0219ul a devenit capitala neoficial\u0103 a artei urbane din Rom&acirc;nia, iar Fabrica UZUC &ndash; Urban Zone of Unconventional Culture &ndash; reperul central al acestei transform\u0103ri. Ambi\u021bia Artown NOW este s\u0103 devin\u0103, &icirc;n continuare, un reper al artei contemporane din Europa de Est.</p><hr /><h3 id=\"despre-buchartest\" ><strong>Despre buchARTest</strong></h3><p>Fondat\u0103 &icirc;n 2019, Asocia\u021bia buchARTest este o organiza\u021bie non-profit care dezvolt\u0103 proiecte de regenerare urban\u0103 \u0219i uman\u0103 prin art\u0103, sub misiunea Building Coherence Through Art. Asocia\u021bia creeaz\u0103 \u0219i implementeaz\u0103 ini\u021biative de art\u0103 &icirc;n spa\u021biul public care conecteaz\u0103 arti\u0219ti, comunit\u0103\u021bi, institu\u021bii \u0219i mediul privat, contribuind la transformarea ora\u0219elor \u0219i comunit\u0103\u021bilor prin cultur\u0103. Printre proiectele sale se num\u0103r\u0103 Artown NOW, anuala de art\u0103 urban\u0103 din Ploie\u0219ti; Mural Rural, program care aduce arta contemporan\u0103 &icirc;n comunit\u0103\u021bile rurale \u0219i valorific\u0103 identitatea local\u0103; \u0219i Artist on the Go, platform\u0103 de mobilitate \u0219i schimb cultural &icirc;ntre arti\u0219ti \u0219i comunit\u0103\u021bi din contexte diverse. Prin aceste ini\u021biative buchARTest promoveaz\u0103 arta ca instrument de dialog, coeziune social\u0103 \u0219i dezvoltare durabil\u0103.</p><hr /><h3 id=\"contact-pr-media\" ><strong>CONTACT PR &amp; MEDIA</strong></h3><p><strong>LAZARBARA CREATIVE PR</strong></p><div class=\"release-content-contact\" id=\"contact-a56f97d3-6797-49d9-89d0-af4a5e856adb\">\n    <div class=\"release-content-contact__avatar\"><img src=\"https://cdn.uc.assets.prezly.com/3460239a-a871-4ef0-aa1e-789e5b935c55/-/crop/3902x3901/0,780/-/preview/-/scale_crop/128x128/center/-/format/auto/\" alt=\"Andreea Bara\" class=\"release-content-contact__avatar-image\" /></div>\n    <div class=\"release-content-contact__details\">\n        <strong class=\"release-content-contact__name\">Andreea Bara</strong>\n        <em class=\"release-content-contact__description\">Managing Partner, LazarBara Creative PR</em>\n        <ul class=\"release-content-contact__details-list\"><li class=\"release-content-contact__details-list-item\"><a href=\"mailto:andreea@lazarabara.ro\"  class=\"release-content-contact__details-list-item-link\" title=\"andreea@lazarabara.ro\"><svg class=\"icon icon-paper-plane release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-paper-plane\"></use>\n            </svg>andreea@lazarabara.ro</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"tel:+40 744 602 818\"  class=\"release-content-contact__details-list-item-link\" title=\"+40 744 602 818\"><svg class=\"icon icon-mobile release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-mobile\"></use>\n            </svg>+40 744 602 818</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"https://lazarbara.ro\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"release-content-contact__details-list-item-link\" title=\"lazarbara.ro\"><svg class=\"icon icon-browser release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-browser\"></use>\n            </svg>lazarbara.ro</a></li></ul>\n    </div>\n</div><hr /><h3 id=\"artown-now\" style=\"text-align: right\"><strong>Artown NOW</strong></h3><p style=\"text-align: right\"><strong>Livia-Ioana FLOREA</strong></p><p style=\"text-align: right\">Founder buchARTest &amp; Artown NOW<br>\u200b</p><p style=\"text-align: right\"><strong>Ana TUDOSE</strong></p><p style=\"text-align: right\">Head of Communications Artown NOW</p><hr />\n    <figure\n        class=\"release-content-image release-content-image--contained release-content-image--align-center\"\n    >\n        <a class=\"release-content-image__link\"\n           id=\"image-f8922375-4e5a-467e-8d2d-4d1fb4cd6da5\"\n           href=\"https://www.artown-now.ro\"\n           data-id=\"f8922375-4e5a-467e-8d2d-4d1fb4cd6da5\"\n           data-track=\"Story Image View\"\n           data-placement=\"content\"\n                            target=\"_blank\"\n                rel=\"noopener noreferrer\"\n                       style=\"width: 100%\"\n        >\n            <img\n                class=\"release-content-image__image\"\n                src=\"https://cdn.uc.assets.prezly.com/f8922375-4e5a-467e-8d2d-4d1fb4cd6da5/-/resize/1200x/-/format/auto/\"\n                alt=\"\"\n                            >\n        </a>\n        <figcaption class=\"release-content-image__caption\"></figcaption>\n    </figure>\n",
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