{
    "title": "Funda\u021bia Comunitar\u0103 Bucure\u0219ti lanseaz\u0103 \u00een cadrul Bucharest Design Festival studiul despre rela\u021bia bucure\u0219tenilor cu ora\u0219ul lor",
    "modified_at": "2026-06-10 09:19:02",
    "published_at": "2026-06-10 09:15:00",
    "url": "https://news.lazarbara.ro/fundatia-comunitara-bucuresti-lanseaza-in-cadrul-bucharest-design-festival-studiul-despre-relatia-bucurestenilor-cu-orasul-lor",
    "short_url": "http://prez.ly/8yId",
    "culture": "en",
    "language": "EN",
    "subtitle": "\u201eMade of Bucharest - Cum v\u0103d bucure\u0219tenii Bucure\u0219tiul?\u201d, realizat de Funda\u021bia Comunitar\u0103 Bucure\u0219ti \u00een parteneriat cu Unlock Research, arat\u0103 c\u0103 1 din 3 bucure\u0219teni ia \u00een calcul mutarea din ora\u0219, de\u0219i ata\u0219amentul fa\u021b\u0103 de capital\u0103 r\u0103m\u00e2ne ridicat.",
    "slug": "fundatia-comunitara-bucuresti-lanseaza-in-cadrul-bucharest-design-festival-studiul-despre-relatia-bucurestenilor-cu-orasul-lor",
    "body": "<hr /><a href=\"https://drive.google.com/drive/folders/1JG6XJrcBJ3SiwC6yiZp2T3AjHdzUSG2G\"\n        target=\"_blank\" rel=\"noreferrer noopener\"\n        class=\"story-content-button-block story-content-button-block--wide story-content-button-block--primary\">\n    Descarc\u0103 materialele de pres\u0103</a>\n<p>&nbsp;</p><p style=\"text-align: left\"><strong>COMUNICAT DE PRES\u0102</strong></p><p>Funda\u021bia The Institute &icirc;mpreun\u0103 cu Funda\u021bia Comunitar\u0103 Bucure\u0219ti au lansat, &icirc;n cadrul <strong>Bucharest Design Festival (BDF)</strong>, studiul cantitativ \u0219i calitativ dedicat rela\u021biei dintre locuitorii capitalei \u0219i ora\u0219ul lor: <strong>&bdquo;Made of Bucharest - Cum v\u0103d bucure\u0219tenii Bucure\u0219tiul?&rdquo;</strong>. Studiul, realizat de <strong>Funda\u021bia Comunitar\u0103 Bucure\u0219ti</strong> &icirc;n parteneriat cu <strong>Unlock Research</strong> (400 de responden\u021bi, august 2025) a fost prezentat &icirc;n cadrul unei conferin\u021bei de pres\u0103 desf\u0103\u0219urate &icirc;n data de 9 iunie, la hub-ul DeGalben, din Pia\u021ba Amzei.</p><p>Lansarea studiului &icirc;n cadrul festivalului nu este &icirc;nt&acirc;mpl\u0103toare. BDF porne\u0219te de la premisa c\u0103 designul urban bun nu poate exista f\u0103r\u0103 &icirc;n\u021belegerea profund\u0103 a rela\u021biei dintre oameni \u0219i spa\u021biul &icirc;n care tr\u0103iesc. Iar studiul ofer\u0103 tocmai aceast\u0103 oglind\u0103, o radiografie riguroas\u0103 a sentimentelor, a\u0219tept\u0103rilor \u0219i frustr\u0103rilor cu care bucure\u0219tenii se raporteaz\u0103 la capitala lor.</p><blockquote><em>&bdquo;Bucharest Design Festival este un proiect pe termen lung de reconstruire a rela\u021biei bucure\u0219tenilor cu propriul lor ora\u0219. Ne-am propus ca, &icirc;n urm\u0103torii cel pu\u021bin cinci ani, brandul festivalului s\u0103 func\u021bioneze activ &icirc;n aceast\u0103 direc\u021bie iar acolo unde exist\u0103 deja ata\u0219ament, s\u0103 &icirc;l duc\u0103 spre ceva mai profund \u0219i mai afectiv. Credem c\u0103 este un obiectiv posibil doar printr-un parteneriat larg cu societatea civil\u0103, cu antreprenorii \u0219i industriile creative, cu administra\u021bia public\u0103 local\u0103, cu universit\u0103\u021bile \u0219i cu companiile care construiesc &icirc;n \u0219i pentru acest ora\u0219. Ne permitem s\u0103 fim optimi\u0219ti pentru c\u0103 lucr\u0103m cu designul, fiind unul dintre cele mai puternice instrumente prin care un ora\u0219 poate fi f\u0103cut mai bun. Printr-o agend\u0103 comun\u0103, cu parteneri din zone at&acirc;t de diferite, credem c\u0103 putem demonstra ce este valoros &icirc;n Bucure\u0219ti \u0219i s\u0103 nu l\u0103s\u0103m percep\u021bia colectiv\u0103 s\u0103 fie definit\u0103 doar de ce nu func\u021bioneaz\u0103&rdquo;</em><em> \u200b </em><strong>Andrei Bor\u021bun, Pre\u0219edinte, Funda\u021bia THE INSTITUTE / Organizator Bucharest Design Festival</strong><strong>.</strong></blockquote><p>&nbsp;</p><h4 id=\"au-participat-la-dezbatere\" ><strong>Au participat la dezbatere </strong></h4><ul class=\"release-content-list release-content-list--bulleted release-content-list--align-inherit\"><li><span><strong>George Tu\u021b\u0103</strong> - Primarul Sectorului 1</span></li><li><span><strong>Andrei Bor\u021bun</strong> - Pre\u0219edinte, Funda\u021bia THE INSTITUTE, organizator BDF</span></li><li><span><strong>Adina Vlad</strong> - Managing Partner, Unlock Research</span></li><li><span><strong>Radu Pi\u021burlea </strong>-<strong> </strong>Pre\u0219edinte \u0219i CEO, Concelex Rom&acirc;nia</span></li><li><span><strong>Alina Kasprovschi </strong>- Director Executiv, Funda\u021bia Comunitar\u0103 Bucure\u0219ti (moderator panel)</span></li></ul><h4 id=\"ce-arata-studiul\" ><strong>Ce arat\u0103 studiul</strong></h4><p style=\"text-align: justify\">Concluziile studiului descriu o rela\u021bie real\u0103, dar contradictorie cu ora\u0219ul:</p><ul class=\"release-content-list release-content-list--bulleted release-content-list--align-inherit\"><li><span><strong>Ata\u0219amentul fa\u021b\u0103 de Bucure\u0219ti este ridicat</strong> - 7,8 din 10, dar sentimentul de comunitate la nivel de ora\u0219 r\u0103m&acirc;ne difuz (6,9/10). Oamenii se simt lega\u021bi de capital\u0103 prin oportunit\u0103\u021bi, munc\u0103 \u0219i cultur\u0103, nu printr-un sentiment de apartenen\u021b\u0103 colectiv\u0103.</span></li><li><span><strong>1 din 3 bucure\u0219teni ia &icirc;n calcul mutarea din ora\u0219</strong>, nu din lips\u0103 de ata\u0219ament, ci din motive pragmatice: aglomera\u021bie, poluare, calitatea mediului. Profilul celor tenta\u021bi s\u0103 plece este exact cel pe care un ora\u0219 vrea s\u0103-l p\u0103streze: oameni educa\u021bi, activi profesional, cu venituri bune.</span></li><li><span><strong>Doar 51% declar\u0103 m&acirc;ndrie fa\u021b\u0103 de Bucure\u0219ti.</strong> Identitatea de bucure\u0219tean este v\u0103zut\u0103 ca un statut mo\u0219tenit, nu ca o rela\u021bie activ\u0103 cu ora\u0219ul: 8 din 10 cred c\u0103 trebuie s\u0103 te fi n\u0103scut aici ca s\u0103 fii &bdquo;cu adev\u0103rat&rdquo; bucure\u0219tean.<strong>Comunitatea exist\u0103 &icirc;n cartiere, dar nu la nivel de ora\u0219.</strong> Oamenii se conecteaz\u0103 la cartier \u0219i la vecini, mult mai pu\u021bin la sector sau la ora\u0219 ca &icirc;ntreg. Doar 22% sunt mul\u021bumi\u021bi de calitatea comunit\u0103\u021bii locale, fa\u021b\u0103 de 55% mul\u021bumi\u021bi de jobul lor. Conectarea la vecini \u0219i la cartier este mult mai puternic\u0103 dec&acirc;t la sector sau la ora\u0219 ca &icirc;ntreg.</span></li></ul><p>&nbsp;</p><blockquote>&bdquo;<em>Funda\u021bia Comunitar\u0103 Bucure\u0219ti lucreaz\u0103 de mul\u021bi ani la rela\u021bia dintre oameni \u0219i ora\u0219ul lor, pornind de la o idee simpl\u0103: ne-am dori ca bucure\u0219tenii s\u0103 se simt\u0103 acas\u0103 &icirc;n Bucure\u0219ti. Am vrut s\u0103 plec\u0103m de la date reale, nu doar de la ce credeam noi dup\u0103 14 ani de activitate. A\u0219a a ap\u0103rut parteneriatul cu Unlock Research \u0219i acest studiu. Concluzia central\u0103 e c\u0103 rela\u021bia bucure\u0219tenilor cu ora\u0219ul lor este, &icirc;n acest moment, mai degrab\u0103 tranzac\u021bional\u0103. Ata\u0219amentul exist\u0103, dar e pragmatic - oamenii sunt aici pentru oportunit\u0103\u021bi, nu pentru c\u0103 se simt parte dintr-o comunitate. Apartenen\u021ba emo\u021bional\u0103 e mult mai sc\u0103zut\u0103 \u0219i se concentreaz\u0103 la niveluri mici - scara blocului, cartierul - &icirc;n timp ce Bucure\u0219tiul ca &icirc;ntreg r\u0103m&acirc;ne o no\u021biune abstract\u0103. E o problem\u0103 real\u0103, dar \u0219i o oportunitate clar\u0103. Am decis c\u0103 informa\u021bia din studiu nu trebuie s\u0103 r\u0103m&acirc;n\u0103 doar la noi. Astfel, a ajuns la Andrei Bor\u021bun, &icirc;n administra\u021bia public\u0103, \u0219i azi o &icirc;mp\u0103rt\u0103\u0219im mai departe pentru a putea construi ceva &icirc;mpreun\u0103.</em>&quot;<em> </em><strong>Alina Kasprovschi, Director Executiv, Funda\u021bia Comunitar\u0103 Bucure\u0219ti.</strong></blockquote>\n    <figure\n        class=\"release-content-image release-content-image--contained release-content-image--align-center\"\n        data-component=\"image-zoom-popup\"\n        data-image-zoom-popup-selector=\".release-content-image__image\"\n        data-image-zoom-popup-i18n=\"data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0=\"\n        data-image-zoom-popup-tracking-views-event=\"Story Image View\"\n        data-image-zoom-popup-tracking-download-event=\"Story Image Download\"\n        data-image-zoom-popup-placement=\"content\"\n    >\n        <div class=\"image-thumbnail-rollover\" style=\"width: 100%\">\n            <img\n                src=\"https://cdn.uc.assets.prezly.com/38430a36-3504-45d9-9750-76fea6567c4a/-/resize/1200x/-/format/auto/\"\n                                    srcset=\"https://cdn.uc.assets.prezly.com/38430a36-3504-45d9-9750-76fea6567c4a/-/resize/1200x/-/format/auto/ 1x, https://cdn.uc.assets.prezly.com/38430a36-3504-45d9-9750-76fea6567c4a/-/resize/2400x/-/format/auto/ 2x\"\n                                class=\"release-content-image__image image-thumbnail-rollover__image\"\n                data-description=\"\"\n                id=\"image-38430a36-3504-45d9-9750-76fea6567c4a\"\n                data-id=\"38430a36-3504-45d9-9750-76fea6567c4a\"\n                data-original=\"https://cdn.uc.assets.prezly.com/38430a36-3504-45d9-9750-76fea6567c4a/-/inline/no/bdf-deGalben-09-06-by-mihai-ciobanu-81.jpg\"\n                data-mfp-src=\"https://cdn.uc.assets.prezly.com/38430a36-3504-45d9-9750-76fea6567c4a/-/resize/1200x/-/format/auto/\"\n                alt=\"Story image\"\n            />\n            <div class=\"image-thumbnail-rollover__caption\">\n                <svg class=\"icon icon-expand image-thumbnail-rollover__caption-icon\">\n                <use xlink:href=\"#icon-expand\"></use>\n            </svg>            </div>\n        </div>\n\n        <figcaption class=\"release-content-image__caption\"></figcaption>\n    </figure>\n<blockquote><em>&bdquo;Prim\u0103ria Sectorului 1 \u0219i Consiliul Local au acceptat parteneriatul cu Bucharest Design Festival pentru c\u0103 &icirc;mp\u0103rt\u0103\u0219im aceea\u0219i convingere: ora\u0219ul apar\u021bine tuturor, iar &icirc;mbun\u0103t\u0103\u021birea lui vizual\u0103 \u0219i cultural\u0103 nu este un moft, ci o responsabilitate a administra\u021biei. Ne dorim s\u0103 dezvolt\u0103m arta frumosului \u0219i s\u0103 construim un ora\u0219 &icirc;n care oamenii s\u0103 aib\u0103 motive reale de m&acirc;ndrie, nu s\u0103 le cerem m&acirc;ndrie f\u0103r\u0103 s\u0103 le-o fi c&acirc;\u0219tigat. Studiul confirm\u0103 ceva pe care &icirc;l vedem \u0219i &icirc;n activitatea zilnic\u0103: la nivelul ora\u0219ului putem fi statistici, dar la nivelul cartierului c\u0103p\u0103t\u0103m identitate. Vecinii se recunosc &icirc;ntre ei, se simt cineva, nu doar o cifr\u0103 &icirc;ntr-un ora\u0219 aglomerat. Evenimente ca Bucharest Design Festival sunt necesare tocmai pentru c\u0103 pleac\u0103 de la date reale \u0219i aduc &icirc;mpreun\u0103 administra\u021bia, profesioni\u0219tii creativi, mediul antreprenorial \u0219i societatea civil\u0103. Acesta este, cred, singurul mod &icirc;n care lucrurile se pot schimba &icirc;n bine</em>.&quot;<em> </em><strong>George Tu\u021b\u0103, Primarul Sectorului 1.</strong></blockquote><blockquote>&bdquo;<em>Bucure\u0219tiul produce un sfert din PIB-ul Rom&acirc;niei \u0219i &icirc;ntrece ca performan\u021b\u0103 economic\u0103 ora\u0219e precum Berlinul sau Viena. Suntem, practic, un pol european de top, doar c\u0103 ora\u0219ul &icirc;nc\u0103 nu func\u021bioneaz\u0103 ca un tot, ci ca o sum\u0103 de oameni care &icirc;\u0219i v\u0103d fiecare de drumul lui. Studiul ne confirm\u0103 asta: un individualism puternic &icirc;n r&acirc;ndul bucure\u0219tenilor. Eu nu &icirc;l v\u0103d ca o problem\u0103, ci un semn de maturitate: oamenii \u0219tiu exact ce vor. Provocarea este s\u0103 transformam individualismul \u0219i &icirc;ntr-o comunitate, iar asta se face cu locuri - dac\u0103 le construim spa\u021biile de care au nevoie cu adev\u0103rat, le d\u0103m un motiv s\u0103 se simt\u0103 parte din ora\u0219. Tocmai de aceea, toate proiectele Concelex pornesc de la beneficiarul final, oamenii. Fie c\u0103 vorbim despre o \u0219coal\u0103, un spital sau un spa\u021biu public, arhitectura, designul \u0219i execu\u021bia trebuie s\u0103 priveasc\u0103 experien\u021ba &icirc;n ansamblul ei, nu doar s\u0103 bifeze o func\u021bie.</em>&rdquo;<em> </em><strong>Radu Pi\u021burlea, Pre\u0219edinte \u0219i CEO, Concelex Rom&acirc;nia.</strong></blockquote><hr /><h4 id=\"studiul-in-contextul-bucharest-design-festival\" ><strong>Studiul, &icirc;n contextul Bucharest Design Festival</strong></h4><p style=\"text-align: justify\">Bucharest Design Festival, organizat de Funda\u021bia THE INSTITUTE &icirc;ntre 20 mai \u0219i 21 iunie 2026, este g&acirc;ndit ca un festival creativ din \u0219i pentru Bucure\u0219ti, \u200b o platform\u0103 care conecteaz\u0103 profesioni\u0219ti din design, arhitectur\u0103 \u0219i arte, comunit\u0103\u021bi, organiza\u021bii \u0219i publicul larg, printr-un program de expozi\u021bii \u0219i evenimente desf\u0103\u0219urate &icirc;n peste 170 de spa\u021bii din ora\u0219. Festivalul este dedicat proiectelor \u0219i ini\u021biativelor care contribuie la construirea identit\u0103\u021bii Bucure\u0219tiului \u0219i la vizibilitatea acestuia &icirc;n plan na\u021bional \u0219i interna\u021bional.</p>\n    <figure\n        class=\"release-content-image release-content-image--contained release-content-image--align-center\"\n        data-component=\"image-zoom-popup\"\n        data-image-zoom-popup-selector=\".release-content-image__image\"\n        data-image-zoom-popup-i18n=\"data:application/json;base64,eyJEb3dubG9hZCI6IkRvd25sb2FkIn0=\"\n        data-image-zoom-popup-tracking-views-event=\"Story Image View\"\n        data-image-zoom-popup-tracking-download-event=\"Story Image Download\"\n        data-image-zoom-popup-placement=\"content\"\n    >\n        <div class=\"image-thumbnail-rollover\" style=\"width: 100%\">\n            <img\n                src=\"https://cdn.uc.assets.prezly.com/a0556745-8139-4a2a-805f-99e4bdd4738d/-/resize/1200x/-/format/auto/\"\n                                    srcset=\"https://cdn.uc.assets.prezly.com/a0556745-8139-4a2a-805f-99e4bdd4738d/-/resize/1200x/-/format/auto/ 1x, https://cdn.uc.assets.prezly.com/a0556745-8139-4a2a-805f-99e4bdd4738d/-/resize/2400x/-/format/auto/ 2x\"\n                                class=\"release-content-image__image image-thumbnail-rollover__image\"\n                data-description=\"\"\n                id=\"image-a0556745-8139-4a2a-805f-99e4bdd4738d\"\n                data-id=\"a0556745-8139-4a2a-805f-99e4bdd4738d\"\n                data-original=\"https://cdn.uc.assets.prezly.com/a0556745-8139-4a2a-805f-99e4bdd4738d/-/inline/no/bdf-deGalben-09-06-by-mihai-ciobanu-123.jpg\"\n                data-mfp-src=\"https://cdn.uc.assets.prezly.com/a0556745-8139-4a2a-805f-99e4bdd4738d/-/resize/1200x/-/format/auto/\"\n                alt=\"Story image\"\n            />\n            <div class=\"image-thumbnail-rollover__caption\">\n                <svg class=\"icon icon-expand image-thumbnail-rollover__caption-icon\">\n                <use xlink:href=\"#icon-expand\"></use>\n            </svg>            </div>\n        </div>\n\n        <figcaption class=\"release-content-image__caption\"></figcaption>\n    </figure>\n<a href=\"https://drive.google.com/drive/folders/1JG6XJrcBJ3SiwC6yiZp2T3AjHdzUSG2G\"\n        target=\"_blank\" rel=\"noreferrer noopener\"\n        class=\"story-content-button-block story-content-button-block--wide story-content-button-block--primary\">\n    Descarc\u0103 materialele de pres\u0103</a>\n<hr /><p style=\"text-align: justify\"><strong>Bucharest Design Festival 2026 are loc &icirc;ntre 20 mai \u015fi 21 iunie, &icirc;n peste 170 de spa\u021bii din Bucure\u015fti.</strong> <strong> </strong>Festivalul<strong> </strong>se desf\u0103\u015foar\u0103 sub &Icirc;naltul Patronaj al Pre\u015fedintelui Rom&acirc;niei. BDF este un proiect THE INSTITUTE produs &icirc;mpreun\u0103 cu Prim\u0103ria Municipiului Bucure\u015fti, cu sprijinul ADIZMB \u015fi ARCUB, realizat &icirc;n parteneriat cu Sectorul 1 al Municipiului Bucure\u015fti. </p><hr /><p style=\"text-align: left\"><strong>BDF HIGHLIGHTS: Branding Romania Through Creativity </strong>este un format prezentat de Therme Bucuresti si AQUA Carpatica.</p><p style=\"text-align: left\">Parteneri: UniCredit Bank, IQOS, Rompetrol, Vodafone, Concelex, CPI Property Group, Banca Transilvania, NEPI Rockcastle, S&acirc;mbure\u015fti</p><hr /><p style=\"text-align: left\"><strong>BDF PROFESSIONAL</strong> este un format semnat de Romanian Design Week, prezentat de UniCredit Bank.</p><p style=\"text-align: left\">Parteneri principali: Rompetrol, IQOS, Concelex, Vodafone, NEPI Rockcastle, Mega Mall, Promenada</p><p style=\"text-align: left\">Parteneri: Raffaello, Nutella, Re\u021beaua de S\u0103n\u0103tate Regina Maria, MINI, Therme Bucuresti, AQUA Carpatica, S&acirc;mbure\u015fti, Murali Store, HONOR, LEGO</p><p style=\"text-align: left\">Finan\u021bat de: UAR</p><p style=\"text-align: left\">Cu sprijinul: INP (Institutul National al Patrimoniului)</p><hr /><p style=\"text-align: left\"><strong>BDF YOUNG</strong> este un format semnat de DIPLOMA Show, prezentat de UniCredit Bank.</p><p style=\"text-align: left\">Parteneri principali: Vodafone, Rompetrol, NEPI Rockcastle, Mega Mall, Promenada</p><p style=\"text-align: left\">Partenerul Energiei Creative: PEPSI</p><p style=\"text-align: left\">Parteneri: AQUA Carpatica, Rafaello, S&acirc;mbure\u0219ti</p><p style=\"text-align: left\">Cu sprijinul: ICR (Institutul Cultural Rom&acirc;n)</p><hr /><p style=\"text-align: left\"><strong>BDF COMMUNITIES</strong> este un format semnat de Cartierul Creativ, prezentat de Banca Transilvania.</p><p style=\"text-align: left\">Parteneri principali: Concelex</p><p style=\"text-align: left\">Parteneri: AQUA Carpatica, S&acirc;mbure\u0219ti, LEGO, HONOR</p><p style=\"text-align: left\">Partener expozi\u021bie Andrei Trip\u0219a - Desene Animate din Romania: Three</p><hr /><p style=\"text-align: left\"><strong>BDF GO! </strong>este prezentat de UniCredit Bank. </p><p style=\"text-align: left\">Partener principal: CPI Property Group</p><hr /><p style=\"text-align: left\"><strong>BDF SATELLITES</strong></p><p style=\"text-align: left\">Organizatori: Sc&acirc;nteia+, ARCUB, MUZA</p><hr /><p style=\"text-align: left\"><strong>Parteneri media strategici: </strong>TVR Cultural,<strong> </strong>KISS FM, ROCK FM, EUROMEDIA</p><p style=\"text-align: left\"><strong>Parteneri media:</strong> Revista Arhitectura, Igloo, Zeppelin, Les Dedans, HotNews, B365, Love Deco, A&#039;list Magazine, IQads, Radio Rom&acirc;nia Cultural, Vorbitorincii, The Woman, Globalworth, RIDA</p><p style=\"text-align: left\"><strong>Parteneri media digitali: </strong>dreamingof.net, Propagarta, Revista Biz, Molecule F</p><p style=\"text-align: left\"><strong>G\u0103zduit de</strong>: MNAR, Galeria Mincu, CINA, Spa\u021biul deGALBEN, BAF, Mobius Gallery, Grivita Creative Corner, MNLR, Teatrul Grivita 53, Mezanin Space, Entrance Store, Apollo 111</p><p style=\"text-align: left\"><strong>Parteneri educa\u021bionali</strong>: UNIBUC, UAUIM, UAD, UVT</p><p style=\"text-align: left\"><strong>Mul\u021bumiri:</strong> Holver, Almalux, Siniat, Color Metal, Caparol, C\u0103rture\u0219ti Modul</p><p style=\"text-align: left\"><strong>Partener de ticketing:</strong> Entertix, Easytickets</p><p style=\"text-align: left\"><strong>Campanie advertising:</strong> GLITCH Shop</p><p style=\"text-align: left\"><strong>Design expozitional BDF Professional Local Design CINA, BDG Highlights Muzeul Na\u021bional Cotroceni</strong>: Atilla Kim Architects </p><p style=\"text-align: left\"><strong>Design Gr\u0103dina CINA: </strong>I.O.G. Arhitectura</p><p style=\"text-align: left\"><strong>Design expozi\u021bional BDF Professional International Design Mincu Gallery, BDF Young MNAR</strong>: Justin Baroncea, Ioana Nane\u0219, Cristian Be\u0219liu, Cosmin G\u0103l\u0103\u021bianu, Alexandra Muller, Maria Ghement, Larisa Maria State</p><p style=\"text-align: left\"><strong>Echipa de crea\u021bie</strong>: PartTwo, Gavril\u0103 &amp; Asocia\u021bii</p><p style=\"text-align: left\"><strong>PR &amp; Press Office</strong>: LazarBara Creative PR</p><p style=\"text-align: left\"><strong>Partener digital</strong>: Unity</p><p style=\"text-align: left\"><strong>Partener monitorizare</strong>: Mediatrust</p><p style=\"text-align: left\"><strong>Partener de comunicare:</strong> 5 to go</p><hr /><a href=\"https://drive.google.com/drive/folders/1JG6XJrcBJ3SiwC6yiZp2T3AjHdzUSG2G\"\n        target=\"_blank\" rel=\"noreferrer noopener\"\n        class=\"story-content-button-block story-content-button-block--wide story-content-button-block--primary\">\n    Descarc\u0103 materialele de pres\u0103</a>\n<hr /><h3 id=\"despre-fundatia-the-institute\" ><strong>Despre Funda\u021bia THE INSTITUTE</strong></h3><p>Funda\u021bia THE INSTITUTE contribuie la procesul de modernizare a Rom&acirc;niei prin promovarea industriilor creative \u015fi a societ\u0103\u021bii civile. Cu o experien\u021b\u0103 de peste 25 de ani, funda\u021bia a construit re\u021bele, platforme \u015fi ecosisteme durabile, conect&acirc;nd industriile creative cu mediul administrativ guvernamental, mediul academic \u015fi publicul larg. Printre ini\u021biativele sale se num\u0103r\u0103 Bucharest Design Festival, Romanian Design Week, DIPLOMA Show, Cartierul Creativ, Gala Societ\u0103\u021bii Civile, Internetics \u015fi ASAP Rom&acirc;nia.</p><hr /><h3 id=\"contact\" ><strong>CONTACT</strong></h3><h3 id=\"press\" ><strong>Press</strong></h3><p><strong>LAZARBARA CREATIVE PR</strong></p><div class=\"release-content-contact\" id=\"contact-a56f97d3-6797-49d9-89d0-af4a5e856adb\">\n    <div class=\"release-content-contact__avatar\"><img src=\"https://cdn.uc.assets.prezly.com/f19bc5df-84e3-4d4b-9cf4-42b2b90e6b23/-/scale_crop/128x128/center/-/format/auto/\" alt=\"Andreea Bara\" class=\"release-content-contact__avatar-image\" /></div>\n    <div class=\"release-content-contact__details\">\n        <strong class=\"release-content-contact__name\">Andreea Bara</strong>\n        <em class=\"release-content-contact__description\">Managing Partner, LazarBara Creative PR</em>\n        <ul class=\"release-content-contact__details-list\"><li class=\"release-content-contact__details-list-item\"><a href=\"mailto:andreea@lazarabara.ro\"  class=\"release-content-contact__details-list-item-link\" title=\"andreea@lazarabara.ro\"><svg class=\"icon icon-paper-plane release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-paper-plane\"></use>\n            </svg>andreea@lazarabara.ro</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"tel:+40 744 602 818\"  class=\"release-content-contact__details-list-item-link\" title=\"+40 744 602 818\"><svg class=\"icon icon-mobile release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-mobile\"></use>\n            </svg>+40 744 602 818</a></li>\n<li class=\"release-content-contact__details-list-item\"><a href=\"https://lazarbara.ro\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"release-content-contact__details-list-item-link\" title=\"lazarbara.ro\"><svg class=\"icon icon-browser release-content-contact__details-list-item-icon\">\n                <use xlink:href=\"#icon-browser\"></use>\n            </svg>lazarbara.ro</a></li></ul>\n    </div>\n</div><p>&nbsp;</p><h3 id=\"fundatia-the-institute\" ><strong>Funda\u021bia THE INSTITUTE</strong></h3><p><strong>Raluca MIREL</strong></p><p>Director Bucharest Design Festival (BDF)<br>\u200b</p><p><strong>Diana SUM\u0102NARU</strong></p><p style=\"text-align: left\">Head of Brand Communications THE INSTITUTE</p>\n    <figure\n        class=\"release-content-image release-content-image--contained release-content-image--align-center\"\n    >\n        <a class=\"release-content-image__link\"\n           id=\"image-581fdce2-3fab-4190-9ab5-a5b9b49cf8f9\"\n           href=\"https://www.institute.ro/bucharestdesignfestival\"\n           data-id=\"581fdce2-3fab-4190-9ab5-a5b9b49cf8f9\"\n           data-track=\"Story Image View\"\n           data-placement=\"content\"\n                            target=\"_blank\"\n                rel=\"noopener noreferrer\"\n                       style=\"width: 100%\"\n        >\n            <img\n                class=\"release-content-image__image\"\n                src=\"https://cdn.uc.assets.prezly.com/581fdce2-3fab-4190-9ab5-a5b9b49cf8f9/-/resize/1200x/-/format/auto/\"\n                alt=\"\"\n                                    srcset=\"https://cdn.uc.assets.prezly.com/581fdce2-3fab-4190-9ab5-a5b9b49cf8f9/-/resize/1200x/-/format/auto/ 1x, https://cdn.uc.assets.prezly.com/581fdce2-3fab-4190-9ab5-a5b9b49cf8f9/-/resize/2400x/-/format/auto/ 2x\"\n                            >\n        </a>\n        <figcaption class=\"release-content-image__caption\"></figcaption>\n    </figure>\n<p>&nbsp;</p><p>&nbsp;</p><p>&nbsp;</p>",
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